|1 9 7 6
Merger: In May, the Peugeot-CitroŽn group is created
by the merger of CitroŽn SA and Peugeot SA, in which
Peugeot takes over CitroŽn. PSA holds 100% of the two
Military : The French army uses armored vehicles
produced by the groups Panhard subsidiary.
The ten-millionth Peugeot car is produced.
Launch: the CitroŽn LN.
The groups annual output: 1,513,500 vehicles
1 9 7 7
Production: SMAE (Sociťtť Mťcanique Automobile de
lEst) is set up in Trťmery, in the Lorraine
region, to manufacture gear boxes and new engines for the
two marques mid-sized ranges. The Vigo facility
manufactures the 504, bringing Peugeot back onto the Spanish
Acquisition: of SAMM, a company manufacturing
components for the aeronautics industry.
Launch: the Peugeot 305.
The groups annual output: 1,612,800 vehicles
1 9 7 8
Acquisition: In August, PSA Peugeot CitroŽn takes
over Chrysler Europe, made up of three automobile
manufacturersChrysler France, Chrysler UK and
Chrysler Spainand several foreign distribution
firms. As a result, PSA Peugeot CitroŽn becomes the
leading European automaker.
Cooperation: with Fiat on the engineering and
production of utility vehicles in a jointly-held company,
SEVEL (Sociťtť Europťenne de Vťhicules Lťgers). Its
production facility is based in Val di Sangro, Italy.
Launches: the CitroŽn Visa and the Simca Horizon.
The groups annual output: 2,488,600 vehicles
1 9 7 9
Marques: Chryslers former European subsidiaries
and the Simca and Sunbeam marques take the name Talbot.
Creation: of Credipar, Compagnie Gťnťrale de
Crťdit aux Particuliers.
Award: the Simca Horizon is chosen Car of
Launches: the Peugeot 505 and the 604 turbo diesel.
The groups annual output: 2,328,100 vehicles
1 9 8 0 -
1 9 8 4
Corporate structure: Peugeot and Talbot merge. A
joint department is created to handle purchasing for
Peugeot, Talbot and CitroŽn. A group research department
is also created.
Production: Facilities are set up in Valenciennes
for gear boxes and Villers-la-Montagne for foundry work.
Marque image: The CitroŽn corporate campaign
designed by Savignac kicks off and Aventure Peugeot is
Move: After 68 years on the Quai de Javel,
CitroŽn transfers its headquarters to Neuilly.
Centenary: of Cycles Peugeot in 1982.
Tennis: Peugeot becomes the official partner of
the Roland-Garros tournament.
The first prototype of the electric 205 is built.
Launches: the first Peugeot scooter, the C25,
Tagora, the Samba and the J5 in 1981; the CitroŽn BX in
1982, and the seven versions of the 205 in 1983.
1 9 8 5
New identity: CitroŽn takes on a new visual
identity, with red and white replacing its traditional
yellow and blue colors.
Production: Operations at the Nanterre and Clichy
facilities cease and the foundry activities are taken
over by the Charleville facility, while mechanical
activities are transferred to Trťmery and AsniŤres.
Finance: After five consecutive years of losses,
PSA Peugeot CitroŽn starts making profits again.
Sports: Peugeot wins the World Rally and
Drivers Championships with its 205 T16.
Launches: the 309, the 205 GTI and BX estate.
The groups annual production: 1,655,000 vehicles
1 9 8 6
Production: A nearly FRF 10 billion investment
program is launched at the Sochaux production facilities.
Production of the Talbot models comes to an end.
Research: The European Prometheus program begins,
with group participation. Its objective is to set the
standards for intelligent roads and cars.
Sports: While the French sculptor Cťsar is
compressing 205 T16s, Peugeot becomes once again World
Rally and Drivers Champion with the same car.
Launches: the 205 convertible, the 309 GTI models
and the CitroŽn AX.
The groups annual output: 1,755,400 vehicles
1 9 8 7
Equipment manufacturing: Aciers et Outillages
Peugeot merges with Cycles Peugeot to
form Ecia (Equipements et Composants pour
lIndustrie Automobile), a PSA subsidiary
producing equipment and components for the automobile
industry throughout Europe.
Sports: Peugeot wins the Paris-Dakar rally with
the 205 T16.
Launch: of the Peugeot 405 and restyling of the
The groups annual production: 1,952,500 vehicles
1 9 8 8
Cooperation: PSA Peugeot CitroŽn and Fiat Auto sign
a new agreement on cooperation in the engineering and
production of minivans, which are built at a new
production site in France.
Museum: Inauguration of the Peugeot Museum in
Sochaux, which highlights the roles played by the Peugeot
companies in Frances industrial history.
Adventure: CitroŽn organizes Operation
Dragon in China: 140 young Europeans cover 4,500 km
International: Creation of Peugeot Japan and the
signing of an industrial agreement with the Iranbased
Khodro group on local production of the 405.
Award: The 405 is elected Car of the
The groups annual output: 2,103,700 vehicles
1 9 8 9
Production: A FRF 5 billion investment program is
launched at the Rennes plant. The 205 is now being
assembled in Uruguay.
Sports: Peugeot wins the Paris-Dakar rally with
the 405 T16. The AX Sport becomes the French Rally
Champion. CitroŽn Competitions becomes CitroŽn Sport.
Launches: the Peugeot 605 and the CitroŽn XM, the first car
ever to be fitted with an intelligent hydractive
The groups annual output: 2,232,400 vehicles
1 9 9 0
Centenial of Peugeot as an automobile manufacturer.
Sports: CitroŽn introduces the ZX Rallye Raid,
which competes in the next World Rally Championships.
Peugeot wins the Paris-Dakar rally for the fourth time,
while the 905 runs the trials for the World Sports Car
Farewell to the legendary 2CV: its production
comes to an end on July 27. In all, 3,868,631 units of
the over 30 versions were produced.
Innovation: Electric versions of the C15 and the
C25 are presented.
Award: The XM is elected Car of the
The groups annual output: 2,208,200 vehicles
1 9 9 1
Environment: PSA Peugeot CitroŽn collaborates with
Fiat in introducing the European plastic materials
recycling program, RECAP, and inaugurates the zero
landfill in St-Pierre-de-Chandieu pilot recycling
International: The Peugeot do Brasil
subsidiary is set up with the Monteiro Aranha group, and
Peugeot Motors of America halts imports to the United
Sports: The 905 wins the Grand Prix in Suzuka,
Magny Cours and Mexico.
Launches: the Peugeot 106 and the CitroŽn ZX.
The groups annual output: 2,062,900 vehicles
1 9 9 2
Cooperation: PSA Peugeot CitroŽn and Renault sign a
cooperation agreement on development and production of
automatic gear boxes.
International: Final agreements are signed on
creating a joint venture to assemble ZX models in China:
Dongfeng CitroŽn Automobile Company is created. A
terminal unit is set up in Wuhan, Hubei province.
Mechanical activities are based in Xiangfan. Peugeot
Egypt is created, and industrial production of the 405
begins at Sevel Argentina.
Training: Inauguration of the CitroŽn training
institute, which can host 1,000 trainees a day.
Disposal: Peugeot Cycles, an Ecia subsidiary, is
sold to Cycleurope.
Sports: Peugeot wins the Le Mans 24-hour race with
the 905 and is named World Champion Manufacturer.
CitroŽn wins the Paris-Moscow-Beijing rally.
The groups annual output: 2,049,800 vehicles
1 9 9 3
Environment: In a world first, 50 Peugeot 106s and
electric CitroŽn AXs are tested at La Rochelle under
normal running conditions. Peugeot joins with the CNPA to
recover wastes from car maintenance and repairs.
Slogan: CitroŽn adopts the new slogan
Discover what CitroŽn can do for you.
Disposal: Peugeot Outillage Electrique is sold to
Sports: With the ZX Rallye Raid, CitroŽn wins the
World Cup for Cross-Country Rallies and the best
drivers title. Peugeot wins three positions with
its 905s at the Le Mans 24-hour race.
Launches: the Peugeot 306 and the CitroŽn Xantia.
The groups annual output: 1,751,600 vehicles
1 9 9 4
Production: Inauguration of the Sevelnord production
unit owned jointly by PSA Peugeot CitroŽn and Fiat. This
first European facility for minivan production, requiring
an investment of FRF 6 billion, employs 3,500 people. Its
capacity is 130,000 units a year.
Europe: PSA Peugeot CitroŽn joins ACEA, the
Association of European Automobile Constructors.
Anniversary: The CitroŽn Design and Syling Center
is inaugurated at the Vťlizy site, and the marque
celebrates its 75th anniversary in Amsterdam, the
birthplace of Andrť CitroŽn.
Innovation: Trials are carried out on 1,000
CitroŽn XMs with multiplex electrics.
Advertising: Ray Charles drives the 306
convertible in Salt Lake City.
Sports: Peugeot, partnering with McLaren in
Formula One racing, comes out fourth in the World
Championships. The ZX Rallye Raid cars win the World Cup.
Launches: the Peugeot 806, the 306 convertible and
the Boxer, the CitroŽn Evasion, the Jumper.
The groups annual output: 1,989,800 vehicles
1 9 9 5
Slogan: Peugeots newest : For the ride of
Anniversary: The DS celebrates its 40th
anniversary at the Pantin Centre International de
Internet: Launch of the Peugeot marques
corporate site: www.peugeot.com
Sports: Peugeot teams up with Jordan in Formula One
racing. CitroŽn wins the manufacturers World Cup
for Cross-Country Rallies and Pierre Lartigue takes the
International: The Wuhan site in China is
inaugurated as its one-thousandth ZX Fukang rolls off the
Launches: the Peugeot 406, the 106 Electric, the Expert, the
CitroŽn Xantia Activa, the AX Electric, the Jumpy.
The groups annual production: 1,887,900 vehicles
1 9 9 6
International: The group expands production in
Uruguay, and the Proton Tiarathe AX for the local
marketis launched in Malaysia.
Production: For the industrial launch of the
Berlingo and Partner, the equipment at the Vigo plant in
Spain is upgraded and the unit is made more flexible,
bringing its capacity to 100,000 vehicles a year.
Cooperation: PSA Peugeot CitroŽn and Renault
inaugurate the permanent Automobile exhibition at the
Citť des Sciences et de lIndustrie in
Paris and launch a new V6 engine together.
Environment: PSA Peugeot CitroŽn commits itself
to lowering carbon dioxide emissions, which are
responsible for the greenhouse effect.
Internet: Launch of the PSA Peugeot CitroŽn
corporate web site, www.psa.fr.
Sports: CitroŽn wins the manufacturers
World Cup for Cross-Country Rallies and Pierre Lartigue
wins the drivers title. Peugeot wins the World
Rally Championship in the 2-liter category with the 306 Maxi.
Launches: the CitroŽn Saxo,the Berlingo, the Saxo
Electrique, the Peugeot Partner, the 406 estate.
The groups annual output: 1,979,000 vehicles
1 9 9 7
Environment: PSA Peugeot CitroŽn and its Liselec
partners launch self-service electric cars in La
Rochelle. The new paint shop at the Poissy plant is
inauguratedthe first in France to use
waterdilutable paint technology.
Internet: Launch of the CitroŽn corporate web
Sports: Formula One: Peugeot announces its
partnership with Prost Grand Prix for the World
Championship beginning in 1998. CitroŽn organizes the
Berlingo Raid: 137 teams of young Europeans cover 1.1
million kilometers between Paris and Moscow. Fifth World
Championship victory: since 1990, the ZX Rallye Raid has
come out on top in 36 out of 42 events!
Launches: the Peugeot 306 estate, LPG version of
the 406 bi-carburation, the 406 coupe designed by
Pininfarina, the CitroŽn Berlingo Multispace, the Xantia
LPG version, the Xsara.
The groups annual output: 2,078,000 vehicles
1 9 9 8
Corporate structure: In January, Jean-Martin Folz,
Chairman of the Managing Board, presents plans to
reorganize the automobile activities of PSA Peugeot
CitroŽn, with three objectives: innovation, increased
sales and profitability.
International: PSA Peugeot CitroŽn announces the
creation of a new production unit in Porto Real, Brazil.
Production volume there will gradually reach 70,000
vehicles a year in the first stage, and eventually climb
to 100,000 vehicles, starting with the Xsara Picasso and
206. The facility represents an investment of
approximately US$600 million.
Innovation: PSA Peugeot CitroŽn presents its
High-pressure Direct Injection (HDi) engine employing the
"common rail" system, which is extended to all
the Peugeot and CitroŽn ranges.
Components: End of a friendly takeover bid by Ecia
for the components manufacturer Bertrand Faure. The new
entity, named Faurecia, is more than 50% owned by PSA
Environment: Peugeot creates the first carbon sink
in Brazil in a program to plant 10 million trees to fight
the greenhouse effect.
Sports: Peugeot announces its return to the World
Rally Championships with the 206 WRC. CitroŽn wins the
French and Spanish Rally Championships with the Xsara Kit
Launches: the Peugeot 206, the Partner Electric,
the CitroŽn Xsara coupe, the Xsara estate, the Berlingo
The groups annual output: 2,247,000 vehicles
1 9 9 9
Environment: PSA Peugeot CitroŽn presents the
particulate-filter system wich becomes standard on the
Peugeot 607. Peugeot and CitroŽn launch the Secoia
program of component collection and reconditioning.
Inauguration: The Peugeot customer contact center
is st up to handle 3 million calls a year.
Cooperation: PSA Peugeot CitroŽn and Ford Motor
Company sign a new agreement on diesel engines.
Disposals: the Rennes-la-Barre-Thomas plant, the
Sogamm and the SAMM subsidiaries.
International: Laying of the first stone for the
Peugeot CitroŽn do Brasil production unit in Porto Real.
Peugeot signs an agreement for eventual production of
120,000 Peugeot 206s a year in Iran.
Sports: The 406 wins the South American Super
Touring Championship, and the 206 WRC wins the San Remo
rally. CitroŽn again wins the French and Spanish Rally
Award and a new record: The DS is named
Product of the Century, and CitroŽn beats
its own record, selling more than a million vehicles in
Launches: the Peugeot 306 LGP, the 206 S16 and GT,
the restyled 406; the CitroŽn Xsara coupe VTR and the
The groups annual output: 2,515,000 vehicles
2 0 0 0
Innovation: PSA Peugeot CitroŽn introduces its HPI
high-pressure, direct-injection, gas engine. PSA Peugeot
CitroŽn and IBM present a prototype of the networked
CitroŽn Xsara Picasso at the Paris Auto Show.
Environment: PSA Peugeot CitroŽn launches the
City in Motion Institute. Taking a combined scientific
and practical approach, it is a meeting place for city
planners, city managers and city dwellers. The
groups five-thousandth electric car is produced.
PSA Peugeot CitroŽn is a pioneer in this technology.
Research: PSA Peugeot CitroŽn and Renault create
a joint organization to study the psychology of driver
International: Sevel Argentina becomes Peugeot
CitroŽn Argentina. Peugeot Otomotiv Pazarlama
as" is born in Turkey, while Peugeot Automobile
Nigeria celebrates its 25th anniversary and 500,000
vehicles produced. CitroŽn joins with Saipa to
manufacture the Xantia in Iran.
Disposals: The Dijon and Saint-Etienne plants.
Marque image: Peugeot Avenue is aimed
at dominating the most prestigious streets of the
worlds major capitals, beginning with Berlin (Unter
den Linden) and Paris (Champs-Elysťes).
Sports: Peugeot announces its withdrawal from
Formula One racing and the end of its partnership with
Prost Grand Prix. It gets involved the World Rally
Champion for drivers and manufacturers with the 206 WRC.
CitroŽn wins the French Rally Championship with the
Xsara T4, as well as the Spanish Rally and Manufacturers
Championship and becomes European Champion with the Xsara
Launches: the CitroŽn Xsara Picasso, the Peugeot
607the groups first vehicle equipped with a
particulate filter, the 206 CC, the restyled Xsara.
CitroŽn unveils the C5, its future top-of-the-line
sedan, at the Paris Auto Show.
The groups annual output: 2,877,900 vehicles
2 0 0 1
International: PSA Peugeot CitroŽn inaugurates its
Porto Real plant, located in Rio de Janeiro State,
Brazil. The new facility, with annual output of 100,000
vehicles, produces the Xsara Picasso and the Peugeot 206.
CitroŽn now manufactures the Xsara Picasso at the Wuhan
production facility in China.
Cooperation: PSA Peugeot CitroŽn and the Ford
Motor Company unveil their first jointly developed 1.4
liter direct-injection diesel engine. The HDi 1.4 and
Duratorq TDCi 1.4 engines will be offered in versions
covering several performance levels, with power output of
60 to 92 hp. PSA Peugeot CitroŽn and Toyota sign a
cooperation agreement to co-develop and produce small
entry-level vehicles intended mainly for the European
market. Production will begin in 2005 in Kolin, Czech
Environment: PSA Peugeot CitroŽn presents its
fuel cell demonstrators and its alternative energy
strategy. ISO 14001 certification is received for the
Groups facilities in Poissy, Aulnay and Trťmery,
France; Madrid, Spain and Buenos Aires, Argentina, as
well as for its FranÁaise de Mťcanique joint venture.
The Group publishes its 2001 Environmental Report.
Research: PSA Peugeot CitroŽn signs two framework
agreements on fuel cells with Frances Scientific
Research Center (CNRS) and Atomic Energy Commission
Production: The Rennes site celebrates its 40th
anniversary, the Vigo, Spain plant rolls out its
6,000,000th vehicle and the Metz facility produces its
25,000,000th gear box.
E-business: PSA Peugeot CitroŽn joins Covisint,
the global automotive e-business trade exchange, and
creates a dedicated PSA Suppliers portal.
Heritage: CitroŽn launches Le Conservatoire, a
showcase of the marques heritage, near Aulnay,
France. The center presents more than 300 CitroŽn
models, a large amount of documentation and memorabilia
directly linked to the marques history.
Sport: Peugeot wins the Manufacturers Title
in the World Rally Championship. CitroŽn is again
crowned French Rally Champion with the Xsara Kit Car and
brings home the Spanish Championship for the third year
in a row. Kenneth Hansen wins the European Rallycross
Championship with the Xsara WRC.
Awards: Jean-Martin Folz, Chairman of the Managing
Board, is named Manager of the Year by
Frances Nouvel Economiste and Businessman of
the Year by Forbes.
New models: The CitroŽn C5 executive model and
station wagon and Peugeot 307 are launched. The 307 wins a
number of awards, including European Car of the Year
The groups annual output: 3,136,000 vehicles
2 0 0 2
International: Construction begins on the joint PSA
Peugeot CitroŽn/Toyota production facility in Kolin,
Czech Republic. In 2005, the factory will produce 300,000
vehicles, including 200,000 for PSA Peugeot CitroŽn.
Dong Feng Motors and PSA Peugeot CitroŽn create DPCA
(Dong Feng Peugeot CitroŽn Automobiles), a joint venture
that will expand their cooperative production of Peugeot
and CitroŽn models in China. PSA Peugeot CitroŽn
announces it is building a new assembly plant in Central
Europe. Scheduled to come on stream in 2006, the facility
will cost 700 million and have an annual capacity
of 300,000 units. The Group inaugurates a new engine
factory in Porto Real, Brazil that will supply production
plants in the Mercosur region.
Cooperation: PSA Peugeot CitroŽn and BMW sign a
cooperation agreement to develop and produce a new family
of small gasoline engines. Ford Motor Company, PSA
Peugeot CitroŽn and Renault-Nissan form a telematics
joint venture called Signant.
Innovation: The Group tests Frances a new
immersive virtual reality facility equipped with
leading-edge technologies known as MOVE™. PSA
Peugeot CitroŽn unveils its future Design Center at the
Museum of Modern Art in Paris. The Group is investing
130 million in the center, which will house the
style studios of Peugeot and CitroŽn and enhance the
Groups creative capacity. It is slated to come on
stream in Vťlizy, near Paris, in early 2004.
Environmental management: The Sept-Fons, Caen,
Valenciennes and Melun-Sťnart facilities obtain ISO
Production: The Mulhouse plant celebrates its 40th
anniversary and produces its three millionth Peugeot 206.
The Poissy plant rolls out its last 306, whose total
production comes close to 2.8 million units. The
Sevelnord factory turns out its millionth vehicle, and
the Trťmery plant manufactures its 20 millionth engine.
The Villers-la-Montagne foundry is sold.
Sports: For the third year in a row Peugeot wins
the manufacturers championship of the World Rally
Championship, and Peugeot pilot Marcus GrŲnholm takes
the drivers championship. CitroŽn announces it
will feature three Xsara WRC cars in 2003.
Launches: The Group introduces the Peugeot 307 SW,
Peugeot 307 estate, Peugeot 206 SW, Peugeot 807, CitroŽn
C3, CitroŽn C8 and restyled versions of the CitroŽn
Berlingo and Peugeot Partner.
On December 1, Pierre Peugeot passes away at the age of
70. He had been Chairman of the Supervisory Board since
1998. Thierry Peugeot is appointed Chairman of the
Supervisory Board of Peugeot SA.
The groups annual output: 3,264,000 vehicles
2 0 0 3
International: PSA Peugeot CitroŽn announces the
construction of a new assembly plant in Trnava, Slovakia,
to extend its European production base. The new plant
will have annual capacity of 300,000 cars (small
vehicles) when brought on stream in 2006 and will employ
3,500 people. Total investment cost for this new plant
will be 700 million. The Group will begin producing
the Peugeot 307 at its Buenos Aires plant in 2004, and it
begins (in early April) manufacturing the CitroŽn C3 at
its Porto Real plant in Brazil.
Cooperation: PSA Peugeot CitroŽn and Ford Motor
Company unveil their two new common rail diesels
developed in the second phase of their cooperation
venture (which began in 1998). These engines will be
manufactured at the Groups Trťmery plant.
Innovation: The number of Peugeot and CitroŽn
fitted with the diesel particulate filter system (DPFS)
topped the 500,000 mark. The DPFS, which slashes the
emissions produced by diesel engines to barely measurable
levels, arrived on the market in May 2000.
Production: The Group lays the first stone for a
new gearbox production facility in Valenciennes. From
2005, the site will produce the new compact automated
manual (MCP) gearbox, which will gradually be rolled out
on Peugeot and CitroŽn mid-range vehicles. The Rennes
site produces its ten millionth vehicle. The Sochaux site
produces the one millionth 307.
Sports: For its first year in the World Rally
Championship, CitroŽn wins the manufacturer's
championship with Xsara WRC. Peugeot is second.
New vehicles: The Peugeot 307 CC, CitroŽn C2 and
C3 Pluriel arrive on the market.
Group's annual production: 3,309,100 vehicles
2 0 0 4
International: PSA Peugeot CitroŽn announces plans
to double annual production capacity in China to reach
300,000 units in the second half of 2006. The Group
inaugurates new production lines dedicated to the Peugeot
307 at the Buenos Aires site (Argentina).
Innovation: The Group topped the 5 million mark in
HDi diesel engine production. When production began in
1998 at Trťmery (eastern France), this family of engines
was installed first on the Xantia and the 406. It has
since become available across both the Peugeot and
New vehicles: The 407, Peugeot's new upper-mid range saloon on
the M2 segment. The full-year sales target is 300,000
units. The 407 is manufactured at the Rennes site.